When a customer books an appointment, there may be days or weeks between the booking and the actual appointment. During that time, they may forget the date, need to change their plans, or want to confirm that the appointment is still scheduled.
Appointment reminders give customers a timely prompt and an easy way to confirm or manage their booking without having to contact the business directly.
Take a clinic appointment
Imagine a patient books an appointment at a private clinic for the following week. After the booking is confirmed, the clinic sends a confirmation message with the appointment details and a link to manage the booking.
Sender: LagosCare Clinic
Hi Josh, your appointment with Dr. Adeyemi is confirmed for Tuesday, 15 September at 10:00 AM. Manage your appointment: emisri.link/48291
The day before the appointment, the clinic sends a reminder:
Reminder: your LagosCare appointment is tomorrow at 10:00 AM. Confirm or reschedule: emisri.link/48291
Josh selects Confirm.
The journey records the response, and there is no need to keep sending reminder messages.
If he selects Reschedule, the same link can take her to the booking system.
It isn't just healthcare
The same approach works when customers have booked:
- A dental appointment
- A salon visit
- A property viewing
- A vehicle service
- A repair visit
- A consultation
- A hotel stay
- An event
A property company could send:
Sender: HomeKey
Reminder: your viewing at 14 Allen Avenue is tomorrow at 3:00 PM. Need another time? emisri.link/view/28491
The useful part is not simply reminding someone. It is helping them manage the booking.